Poorly Coded Site Search can Kill Your Rankings

Usually when a developer thinks of bad code affecting search rankings, they think in terms of how poorly written HTML will bonk SERPs. A search engine will get over a table in your HTML, probably even a broken link. It will snicker at your inclusion of the keywords meta-tag and move on, happy to keep you indexed and ranked based on your other redeeming factors. But like all relationships, there are lines you can’t cross without getting dumped,... Read More

Search Engines and JavaScript Links

Part of the confusion surrounding a lot of SEO concepts, is not necessarily misinformation, just old information. And old information can lead to a lot of myths. There are a ton of SEO experts spouting off about how search engines can’t index Flash content, then you’ve got the more serious Flash SEO crowd actually testing what the reality is empirically. So coming back to JavaScript links. The common sage advice is don’t use them... Read More

SEM or SEO?

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Old SEO Debate Update

While I don’t trust Matt Cutts to tell the truth to all questions, or more specifically relevant powerful questions, I do think it’s fairly safe to assume he’ll be honest on the more inane ones. So while some may say Cutts’ comment regarding dashes vs. underscores was a few years old and therefore unreliable as relevant to the current state of SEO, he’s reiterated his answer to that question much more recently: I would... Read More

An Old SEO Debate – Part II

SERPs Conclusion Dashes win out. I have no doubt that search engines understand both, however the small test case clearly shows that keywords are more easily identified using a dash as the delimiter rather than an underscore. But was this test case actually even necessary. Just do a search for any keyword and examine the results for the dashes to underscores ratio. Tweet Read More

An old SEO debate

There is nothing here and nothing here. But an old debate here. Tweet Read More